Cremaschi Pharmacy

Via Zanardelli, PO Box 25084 - Gargnano (BS) (ITALY)

OBJECTIVE

The aim was to give back an identity to an historical pharmacy which was irreversibly changed within its territory. The ground floor premises had to be totally reconsidered in a different way. The first floor used as a storage had to be connected via a lift.

The food and nutrition process needed to be carried on by the pharmacy staff by relocating the same towards the most important strategic area along the lake side. Consultancy spaces were also inserted in order to implement a therapy control.

CONCEPT

We had two completely different styles connected to lake area and pharmacy area in order to stress two difference retail concepts having different purposes.

The logo itself is organized in 2 different colors getting reflected, above the furniture, within the lake sights which are the primary, unique and differentiating attraction for the pharmacy and its location.

There are so very many connections between the lake and the health which have inspired throughout the years writers and great entrepreneurs, young and old ones.

RAL6, suitable for these display purposes and well related with the historical scenario, host some of these famous literature excerpt.

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